What is a watch configurator?

A watch configurator lets a customer build a watch part by part — case, dial, hands, bezel, bracelet — and see it assembled before buying. The Assemble Watches configurator runs on a store's own catalog, with compatibility checking built in.

Does it work with Shopify?

Yes. It installs as a read-only Shopify theme app block, so it doesn't modify existing products, pages, or data. It reads live prices and stock from the store and adds parts straight to the customer's cart.

Do we have to build or maintain the parts data ourselves?

No. Assemble Watches handles the setup end to end: preparing the parts, aligning the images, and writing the compatibility rules for the store's catalog. The store's only step is installing the read-only app — there's nothing further to maintain.

How do we get started?

Get in touch through the contact page or by email, with a bit of detail on what the store sells. From there, the catalog gets reviewed and the configurator set up.

For watch parts stores

Add a watch configurator to your store

Assemble Watches offers a hosted watch configurator that runs on your store, using your own catalog and pricing. Customers pick a case, dial, hands, and bezel, see only parts that fit together, and add the finished build straight to their cart. Setup is handled end to end — the store only needs to install a read-only Shopify app.

Get in touch →or email [email protected]

Why offer a configurator?

Shoppers buying mod parts are usually planning a full build, not a single item. A configurator lets them do that directly on the store, instead of piecing it together across separate product pages:

→Customers can plan an entire build directly on the store, instead of piecing it together across separate product pages.
→Only combinations that actually fit are ever shown, so incompatible parts can't be picked together.
→A finished build adds every selected part to the cart in one step.

How it works

Setup, handled end to end

The store's catalog, part images, and compatibility rules are all prepared by Assemble Watches. Nothing is required from the store during this stage.

One read-only app install

The store installs a read-only Shopify app. It doesn't modify existing products, pages, or data — it just adds the configurator.

Live, with nothing to maintain

Customers design a build, see only parts that fit, and add the finished build to their cart. Prices and stock stay in sync automatically.

Common questions

What is a watch configurator?: A watch configurator lets a customer build a watch part by part — case, dial, hands, bezel, bracelet — and see it assembled before buying. The Assemble Watches configurator runs on a store's own catalog, with compatibility checking built in.
Does it work with Shopify?: Yes. It installs as a read-only Shopify theme app block, so it doesn't modify existing products, pages, or data. It reads live prices and stock from the store and adds parts straight to the customer's cart.
Do we have to build or maintain the parts data ourselves?: No. Assemble Watches handles the setup end to end: preparing the parts, aligning the images, and writing the compatibility rules for the store's catalog. The store's only step is installing the read-only app — there's nothing further to maintain.
How do we get started?: Get in touch through the contact page or by email, with a bit of detail on what the store sells. From there, the catalog gets reviewed and the configurator set up.

Get in touch about your store →

Prefer email? Reach us at [email protected]